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By Jacob Stockinger
Since its founding in 1976 — on April Fools Day — Apple has often demonstrated a contrarian or oppositional streak that has helped to explain its enormous success among high-tech companies.
At a time when many critics and observers are questioning the future of classical music — and usually see major problems to overcome — Apple has taken the opposite tack.
This past year it bought the record label Primephonic in 2021 and then launched a separate streaming platform for classical music — Apple Music Classical — as part of Apple Music below).
This month, Apple doubled down and bought another record label that specializes in classical music — the acclaimed Swedish independent label BIS that just marked its 50th anniversary. No price was given.
Some analyses suggest that this recent acquisition gives Apple Music Classical the largest catalogue, with more than 5 million tracks, of any classical music streaming service.
Here is an excellent story from TechCrunch that gives the details and some context and background:
And here is another good story from the classical music website LudwigVan:
If you wonder about why BIS was sold to Apple in particular, here is a statement from CNBC by BIS founder Robert von Bahr (below):
“Von Bahr, who recently turned 80, said that both BIS Records and Apple share a “fundamental belief in the importance of preserving audio quality,” citing the iPhone maker’s surround-sound spatial audio technology as “something I have followed with interest.”
“BIS’s specialty, while paying our dues to the core repertoire, has been to nurture young classical artists and interesting living composers and to safeguard the musical treasure that we all represent long into the future. (Editor’s note: It also seeks to rediscover repertoire. See and listen to the YouTube video at the bottom for BIS’s promotion of release with baroque Neapolitan cantatas and arias for countertenors.)
“Apple, with its own storied history of innovation and love of music, is the ideal home to usher in the next era of classical and has shown true commitment towards building a future in which classical music and technology work in harmony.”
Are you familiar with BIS records?
What do you think of the repertoire, performers and recordings?
Do you subscribe to Apple Music Classical — or would now subscribe with the new acquisition?
PLEASE HELP THE EAR. IF YOU LIKE A CERTAIN BLOG POST, SPREAD THE WORD. FORWARD A LINK TO IT OR, SHARE IT or TAG IT (not just “Like” it) ON FACEBOOK. Performers can use the extra exposure to draw potential audience members to an event. And you might even attract new readers and subscribers to the blog.
By Jacob Stockinger
The Wisconsin Youth Symphony Orchestras (WYSO) welcomes back two distinguished and successful alumni this weekend to teach the fifth and sixth master classes in an ongoing series that has already wowed observers. (WYSO alumni are noted below with an asterisk.)
Each virtual event is free and open to the general public with registration required in advance.
“The series has been so fabulous that, due to popular demand, we’ve opened up the events to anyone who wants to attend,” says Susan Gardels, marketing and communications director for WYSO.
TODAY – Sunday, Jan. 10 — from 5:30-7:30 p.m. CST Derek Powell, a violinist with the National Symphony Orchestra in Washington, D.C., will coach four WYSO violin members in a two-hour master class.
This will be followed the next evening with a master class coached by Scott Pingel, Principal Bass with the San Francisco Symphony Orchestra (Monday, Jan. 11, 6:30-8:30 p.m. CST).
A master class presents a one-on-one opportunity for a student musician to learn from a guest artist with an audience invited to observe the process.
In previous master classes in this series, the audience has learned instrument performance techniques and musical interpretation tips from a wide variety of guest artists who professionally play music around the world.
With the master classes presented in an intimate Zoom setting, the audience learns along with the student— and it is amazing to see the sudden growth in a student’s musical prowess as a master class proceeds.
Derek Powell’s bio includes his experience with the New World Symphony where Powell (below) performed as concertmaster with famed conductor Michael Tilson Thomas and as a violinist with the Army Strings, as well as his current experience with the National Symphony Orchestra.
Scott Pingel (below) was a trumpet player in his WYSO days with a side love for electric bass. Pingel switched to concert bass as an undergraduate at UW-Eau Claire, continued studies at the Manhattan School of Music, and played with the New World Symphony and the Charleston Symphony before joining the San Francisco Symphony as Principal Bass in 2004. He recently created buzz by playing with Metallica in a packed house with the San Francisco Orchestra.